PHARMACY IN ACTION: ADVANCING HEALTH LITERACY AND EQUITY WORLDWIDE – A FIP ADVOCACY SERIES

Overview

Pharmacy in Action: Health Literacy and Equity Worldwide – A FIP Advocacy Campaign is a six-part global digital series showcasing how pharmacists advance health literacy and equity in healthcare. Building on FIP’s insight report ‘How pharmacists worldwide are strengthening health literacy and empowering patients’ the campaign highlights innovative strategies that enhance public understanding of health, medicines, and disease prevention, while addressing systemic barriers that limit pharmacists’ impact.

The Initiative turns evidence into advocacy and action: empowering pharmacists to bridge communication gaps, improve access to care, and ensure that no one is left behind. By connecting practice, policy, and education across all six WHO regions, Pharmacy in Action advances health literacy as a key pathway toward equity, empowerment, and Universal Health Coverage, aligned with FIP Development Goal 10 (Equity and Equality).

Campaign objectives

• Highlight how pharmacists worldwide are advancing health literacy and equity.
• Translate global evidence into advocacy and practical action within pharmacy practice.
• Identify barriers and opportunities to strengthen pharmacists’ roles in equitable healthcare.
• Provide tools, examples, and strategies to support the development of health literacy in pharmacy.

Series at a glance

A six-part advocacy campaign spotlighting regional innovations, challenges, and policy actions that strengthen pharmacist’s roles in delivering inclusive, patient-centred care.

• Africa: Strengthening health literacy through pharmacists’ training and professional development
• Americas: Building community trust through patient-centred pharmacy care
• Europe: Advancing remuneration to enable equitable pharmacy services
• Eastern Mediterranean: Driving equity through collaboration and advocacy
• South-East Asia: Empowering populations through access and education
• Western Pacific: Innovating pharmacy practice for healthier communities

Outcome:  A shared vision for advancing health literacy as a route to equity and empowerment, culminating in actionable recommendations and advocacy tools to support global and local change.

 Regional action lists & recordings 

• Africa – Pharmacist Training & Professional Development
  • Action List: [View/Download]
  • Recording: [Watch now]
  
• Americas — Community Trust & Patient-Centred Care
  • Action List: [View/Download] / Spanish version [View/Download]
  • Recording: [Watch now]
  
• Europe — Remuneration for Equitable Services
  • Action List: [View/Download]
  • Recording: [Watch now]
  
• Eastern Mediterranean — Collaboration & Advocacy for Equity
  • Action List: [View/Download]
  • Recording: [Watch now]
  
• South-East Asia — Access & Education to Empower Populations
  • Action List: [View/Download]
  • Recording: [Watch now]
  
• Western Pacific — Practice Innovation for Healthier Communities
  • Action List: [View/Download]
  • Recording: [Watch now]
  

Get involved

• Join the conversation: #FIPforHealthLiteracy
• Share your story: Submit a case study or local action [email provision@fip.org]

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